Red Bull

Trade Marketing Specialist (Tools & Services) FTC 9 Months

⚪️ Red Bull UK is currently recruiting for a Trade Marketing Specialist (Tools & Services) FTC 9 Months  to be based in London, UK.

In this position, you will lead the execution of the UK trade marketing strategy across the On Premise field team, ensuring best-in-class delivery against key business priorities. You will equip the field team with the tools and resources needed to drive consumption and achieve our activation targets, while ensuring Red Bull looks awesome in outlet across all segments. Strategic planning and accurate forecasting will be central to your success, alongside building strong partnerships with operations and commercial finance.

From pubs, bars, workplace canteens & campus to vending, limited-service restaurants, and festivals, the On Premise is where people come together with an ice cold can of Red Bull. Trade marketing leads the strategy in this dynamic space — driving visible distribution, strengthening brand relevance, and increasing usage to position Red Bull as the #1 choice for both consumers and the trade.

🟡 Tools and Budget Management

Work closely with the finance and operations teams to optimise tools & POS forecasting, stockholding management and ROI tracking
Effectively manage the Trade Marketing Tools budget
Ensure we have the right tools in place by segment and account classification
Ownership of DiPo placement strategy and online/offline status reporting
Manage existing and future agencies to further drive our Number 1 ambition

🟢 Strategy Development

Own and champion the On Premise activation strategy for the field
Tracking of High 5 KPIs related to activation and support on scalable initiatives to help the field team meet these
Be a key player in the business planning process and proactively support independent customer plans
Continuously track ROI of On Premise activations and adjust strategies based on performance data

🔵 Inspiring Others

Internal Brilliance – brand and behaviour. Share best practice within team and wider business and give appropriate feedback and direction to the Field and ROPMs
External Brilliance – to be an advocate of the brand. Brilliant delivery of the ‘World of Red Bull’ to all key external contacts and consumers
Have a strong external network with the gravitas to present compelling marketing strategies to our key partners

🟣 Independent Customer Interface

Be the expert in the On-Premise, spending time in trade to make informed decisions and build appropriate concepts and tools
Understand the Field Teams priorities and how we therefore can assist in achieving the
Interpret both the business and customers objectives to create plans that win for the brand and the customer
Have an execution based mind set that assists in delivering results

🔴 Your areas of knowledge and expertise

that matter most for this role:

  • Excellent communication, organisational and presentation skills
  • Strategic, leader, creative thinker
  • Proven On Premise experience

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